Business Management Curriculum

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Business Management - General Emphasis Pathway Curriculum Checklist 2.5-Year

2023-24 Spring Start

Business Courses (Summer 2022)

Suggested Course List

Business Management - General & Marketing Emphasis Pathway Curriculum Checklist

2021-22

Business Management - General & Marketing Emphasis Pathway Curriculum Checklist

2022-23

Business Management - General & Marketing Emphasis Pathway Curriculum Checklist

2023-24

Business Management - General Emphasis Pathway Curriculum Checklist 2.5-Year

2021-22 Spring Start

Business Management - General Emphasis Pathway Curriculum Checklist 2.5-Year

2022-23 Spring Start

Business Management - General Emphasis Pathway Curriculum Checklist 2.5-Year

2020-21 Spring Start

Business Management - General Emphasis Pathway Curriculum Checklist 4-Year

2021-22

Business Management - General Emphasis Pathway Curriculum Checklist 4-Year

2020-21

Business Management - General Emphasis Pathway Curriculum Checklist 4-Year

2023-24

Business Management - General Emphasis Pathway Curriculum Checklist 4-Year

2022-23

Business Management General Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management General Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management General Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 1)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management Marketing Emphasis (Fall 2022 - Term 3)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 2)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 4)

Suggested Course List

Business Management Marketing Emphasis (Spring 2023 - Term 4)

Suggested Course List


Required Program Courses

10101101
|
UGRD
| 4 CR
Complete accounting cycle, special journals, payroll tax principles, special procedures, and financial statements. Accounting applications through practice set approach.
10103125
|
UGRD
| 1 CR
This course introduces the basics of Microsoft Outlook. Participants will use e-mail, calendar, files, and other features to effectively manage business and personal information.
10103146
|
UGRD
| 1 CR
This is the first course in a sequence that develops foundational skills in the use of Microsoft Office Word features to efficiently and effectively produce business documents. Students will apply Microsoft Word skills to solve practical problems in a project-based format. Explore best practices in document layout, collaboration, tables, reports, desktop publishing basics, themes, sort, styles, and references. Recommended computer foundations: Windows competency, including solid file management skills; ability to key 30 WPM. This course will use Microsoft Office 2019 or Office 365.
10103151
|
UGRD
| 1 CR
This is the first course in a sequence that develops foundational skills in the use of Microsoft Office Excel features to efficiently and effectively produce business spreadsheets. Students will apply Microsoft Excel skills to solve practical problems in a project-based format. Activities will work on creating a spreadsheet, incorporate appropriate formulas and functions to report accurate data, and chart results. Recommended computer foundations: Windows competency, including solid file management skills; basic math fundamentals. This course will use Microsoft Office 2019 or Office 365.
10104102
|
UGRD
| 3 CR
This course focuses on the marketing process as it relates to the operation of a business enterprise. The intent is to provide students with an understanding of how the marketing function fits within the overall structure of the organization. Special attention is given to the role and significance of evaluating customer needs, pricing, distribution, and promotion of products and services.
10104180
|
UGRD
| 2 CR
This course will allow the student to analyze what specific occupational field(s) they are best suited for. Included will be an in-depth self-analysis, simulated job application and interviews, a career research report, and work-based experience(s). PREREQUISITE: Minimum of 36 credits of program coursework must be completed prior to enrolling in this course.
10105100
|
UGRD
| 3 CR
This is an introductory course designed to develop an understanding of the activities, functions, and principles of business enterprises. The course helps to gain insight into the responsibilities and challenges of operating a business. Emphasis is on the interaction of the various functions required to operate businesses of all sizes. Specifically, the areas of business trends, ownership models, leadership, human resources, marketing, information management, and finance will be explored.
10105125
|
UGRD
| 3 CR
Business Law provides the student with a working knowledge of the legal system, business ethics, and essentials of contracts. Students gain knowledge in logical and analytical thinking, and are encouraged to challenge legal issues and defend their point of view.
10114107
|
UGRD
| 3 CR
The Principles of Finance course concentrates its study on the financial management of business. Students analyze profitability, cash flow, long-term investment decisions, long-term financing decisions, short-term working capital management, mergers, acquisitions, and business failure.
10104191
|
UGRD
| 3 CR
This course equips learners to selectively hire, train, manage, and measure customer service providers as well as strategies to recover from difficult service situations. Topics include telephone/online etiquette, active listening and problem solving. Best practices in handling complaints, controlling stress and managing customer expectations will be explored. An examination of internal systems and policies that impact service to include customer relationship management software will be explored. This course is designed to help managers and supervisors of customer service representatives to increase customer satisfaction, loyalty and profitability.
10196191
|
UGRD
| 3 CR
In Supervision, the learner applies the skills and tools necessary to perform the functions of a frontline leader. Each learner will demonstrate the application of strategies and transition to a contemporary supervisory role including day-to-day operations, analysis, delegation, controlling, staffing, leadership, problem solving, team skills, motivation, and training.

Required General Studies Courses

10801136
|
UGRD
| 3 CR
This course is designed for learners to develop knowledge and skills in all aspects of the writing process. Planning, organizing, writing, editing and revising are applied through a variety of activities. Students will analyze audience and purpose, use elements of research, and format documents using standard guidelines. Individuals will develop critical reading skills through analysis of various written documents. . This course focuses on writing-intensive practices and meets expectations of High Impact Practice courses. NOTE: This course is recognized for general education transfer as part of the University of Wisconsin (UW) System/Wisconsin Technical College System (WTCS) Universal Credit Transfer Agreement (UCTA).
10801196
|
UGRD
| 3 CR
Focuses on developing effective listening techniques and verbal and nonverbal communication skills through oral presentation, group activity, and other projects. The study of self, conflict, and cultural contexts will be explored, as well as their impact on communication. This course focuses on writing-intensive practices and meets expectations of High Impact Practice courses. NOTE: This course is recognized for general education transfer as part of the University of Wisconsin (UW) System/Wisconsin Technical College System (WTCS) Universal Credit Transfer Agreement (UCTA).
10804123
|
UGRD
| 3 CR
This course integrates algebraic concepts, proportions, percents, simple interest, compound interest, annuities, and basic statistics with business/consumer scenarios. It also applies math concepts to the purchasing/buying and selling processes. Emphasis is placed on the use of complex formulas for sinking funds and for present/future value and payments in both the accumulation and distribution phases of an annuity as well as to the development of formulas for business scenarios such as finding effective interest rates and finding the proceeds of a third-party discount.
10809195
|
UGRD
| 3 CR
This course is designed to give an overview of how a market-oriented economic system operates, and it surveys the factors which influence national economic policy. Basic concepts and analyses are illustrated by reference to a variety of contemporary problems and public policy issues. Concepts include scarcity, resources, alternative economic systems, growth, supply and demand, monetary and fiscal policy, inflation, unemployment and global economic issues. Students in this college transfer course will complete a scholarly research/academic assignment. NOTE: This course is recognized for general education transfer as part of the University of Wisconsin (UW) System/Wisconsin Technical College System (WTCS) Universal Credit Transfer Agreement (UCTA).
10809198
|
UGRD
| 3 CR
This science of psychology course is a survey of multiple aspects of behavior and mental processes. It provides an overview of topics such as research methods, theoretical perspectives, learning, cognition, memory, motivation, emotions, personality, abnormal psychology, physiological factors, social influences, and development. Students will complete a global awareness project. NOTE: This course is recognized for general education transfer as part of the University of Wisconsin (UW) System/Wisconsin Technical College System (WTCS) Universal Credit Transfer Agreement (UCTA).

Select One Emphasis Area

Choose which track you want to pursue based on your goals. 

Emphasis One: Business Management - General

10101174
|
UGRD
| 2 CR
Students will learn the QuickBooks accounting software by performing tasks that involve the general ledger, accounts payable, accounts receivable, inventory, payroll, and financial statements. Students will be responsible for finding and correcting errors in the QuickBooks program. PREREQUISITE: 10101101 Financial Accounting 1 or 10101176 Financial Accounting 1A.
10103106
|
UGRD
| 1 CR
A complete presentation graphics course that allows you to produce professional-looking presentations. It gives you the flexibility to make informal presentations using overhead transparencies, electronic presentations, formal presentations using 35mm slides, or virtual presentations. Additionally, you can create paper printouts, outlines, speaker notes, and audience handouts.
10103152
|
UGRD
| 1 CR
Students will learn to use MS Excel. Credit B activities will include using advanced features of formulas, object linking and embedding, multiple worksheets, 3-D references, macro basics and database basics. COREQUISITE: 10103151 MS Excel A.
10103162
|
UGRD
| 1 CR
Learners create, edit, sort, and query a database. They also learn how to create and print basic forms and reports.
10145101
|
UGRD
| 3 CR
This course is designed to develop the planning, organizing, financing, and management functions needed to start a small business. Included are research methods and identification of the resources to create, develop, and implement solutions to problems. Students will also develop appropriate strategies to initiate or maintain a small business.
10196157
|
UGRD
| 1 CR
Analyze current business strategy, recognize trends, develop vision and mission statements, identify benchmarks, measure business against benchmarks, recommend future directions.
10196188
|
UGRD
| 3 CR
In Project Management, the learner applies the skills and tools necessary to design, implement, and evaluate formal projects. Each learner will demonstrate the application of the role of project management, developing a project proposal, use of relevant software, working with project teams, sequencing tasks, charting progress, dealing with variations, budgets and resources, implementation, and assessment.

CHOOSE 1 OF THE 2 FOLLOWING COURSES:

10116100
|
UGRD
| 3 CR
In Human Resource Management, the learner applies the skills and tools necessary to effectively value and apply employees' abilities and needs to organization goals. Each learner will demonstrate the application of the supervisor's role in contemporary human resources management, impacts of EEOC, writing job descriptions, recruitment, selection, conducting job interviews, orientation, developing policies and procedures, training, performance management, employee counseling and development, and effective use of compensation and benefit strategies. It is recommended that the learner have experience using a PC/MAC, using the MS Windows operating systems and software suite, browsing Web pages, downloading files, using e-mail, and exchanging files prior to enrolling in this course.
10104198
|
UGRD
| 3 CR
Introduces the functions of Human Resource Management in the legal and social context of today's dynamic business environment. Topics include human resource development, employee selection, performance, appraisal, compensation, training, labor relations, affirmative action, and career management.

Emphasis Two: Business Management - Marketing

10104104
|
UGRD
| 3 CR
This introductory course is designed to acquaint the student with the principles of selling and applications to the marketing of goods and services. Special emphasis is given to developing the selling process. Included are customer relations, sales psychology, steps to successful presentation, closing techniques, and sales motivation.
10104189
|
UGRD
| 3 CR
This course follows social media’s transformation of advertising from a mass medium to one-to-one communication with immediate feedback. Social media’s use for public relations and advertising as well as how to create and deploy a social media campaign will be the main focus of the course. The history and development of social media platforms will be examined as well as today’s ethical and legal implications of social media efforts.
10104125
|
UGRD
| 3 CR
Multi-Media Marketing provides an overview of advertising and public relations efforts in today’s business environment. The course will explore what is done in advertising and the reasons why. Public relations activities and their effectiveness will be discussed using real-world examples. Additional topics of study include the social and economic aspects of promotion.PREREQUISITE: 10104102 Marketing Principles.
10104148
|
UGRD
| 3 CR
This course examines the elements of operating as part of an effective sales team. As sales is a key component of organizational success, best practices from the industry will be explored. Additional topics include sales team structure, use of technology and issues in compensating and retaining salespeople. PREREQUSITE: 10104104 Selling Principles

Electives

A three-credit elective is required for this program. 

Total: 60 Credits


Contact

Choose a campus to view contact information, or for general assistance, please contact us.

Rice Lake Admissions Contact

Nicole Messicci

Admissions Advisor

715.788.7144

Contact

Ashland Admissions Contact

Jennifer Bednarik

Admissions Advisor

715.685.3039

Contact

New Richmond Admissions Contact

Jodi Saliny

Admissions Advisor

715.752.8119

Contact

Superior Admissions Contact

Rachel Lee

Admissions Advisor

715.319.7331

Contact

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